Powell & Aucello draws from decades of experience to bring a strategic perspective to each project. Our comprehensive range of consulting services spans owner representation on renovations and new build projects, brand and management RFPs, franchise and management contract negotiations, and more. Contact us for an initial consultation.
Powell & Aucello offers turnkey and ala carte development advisor/owner representation services. Each client receives a detailed and tailored blueprint to guide informed decisions.
Our expertise enables clients to move forward with confidence. Our network of connections of people and businesses in Hawaii is second to none. Powell & Aucello’s decades of hotel design and construction experience underscores why we are a vital member of any pre-construction team.
It is not uncommon to see the per-key cost on conversion projects in Hawaii reach the six-figure mark. We will conduct a pre-PIP evaluation, a brand(s) recommendation if appropriate, and most importantly, a creative vision for the property with up-to-date market underwriting.
Reliable and realistic construction cost estimates and FF&E and OS&E budgets are developed from historic and current hotel project data we collect from projects throughout Hawaii.
Even the most successful developers need support in selecting and negotiating with major brands. Powell & Aucello helps identify crucial branding and management decisions that maximize a property’s value. Our clients quickly realize the tremendous value we add by securing increased franchise fee incentives and favorable hotel management agreement terms.
Whether the need is to understand the economic viability of a project before proceeding, preparing an investor solicitation package, or adding a key component to a lender financing package, we approach every client’s needs with individual attention.
A market evaluation that benefits from the most current hotel market data
Existing and future supply and demand reporting
Competitor evaluations
Franchise vs. managed vs. independent evaluations
Branding options
Top-line performance projections
5-year financial pro-forma projections
Powell & Aucello’s principals have experience serving as expert witnesses, providing our extensive industry expertise to help settle hospitality real estate disputes.
We support hotel owners and investors across a wide range of consulting assignments. That includes everything from early-stage development and major renovations to branding and management strategy, financial feasibility, and even expert witness work. Whether you’re building something new, repositioning an existing asset, or navigating a complex operating decision, we’re here to provide experienced, objective guidance.
We work closely with pre-construction teams to make sure every project starts on solid footing. That means reviewing plans and budgets, underwriting projected performance, advising on FF&E and OS&E planning, and helping test the viability of new or repositioned concepts.
We take an objective, owner-first approach. That starts with helping you evaluate whether branding makes sense—or if staying independent is the better path. If you’re considering a flag, we’ll help you assess your options, lead a competitive selection process, and negotiate the franchise or management terms to ensure long-term flexibility and upside. We bring deep experience but no bias—our only goal is to align your operating structure with your investment strategy.
Our feasibility studies are tailored to Hawaii’s unique markets and always grounded in data. We analyze local demand, comp set performance, market positioning, and potential branding options. We provide top-line projections, five-year proformas, and a clear view of risks and opportunities—whether you're developing, acquiring, or repositioning a hotel.
Yes, we do. We’ve served as expert witnesses in a range of hotel-related legal matters, from valuation disputes to contested acquisition deals. We’re able to explain complex real estate and hospitality issues in a clear, credible way that stands up in court.